Renew the Book: Innovation in Publishing

The General Publisher’s Association (GAU) launched the Renew the Book Startup Competition in September. The 40-day program is in search of 5 startups that can cultivate cutting-edge ideas within promotion, distribution and publishing books. Winners will be provided with workshops, networking and access to 25 mentors within the Dutch publishing industry. The ultimate winning team will be awarded with a EUR 15k grant to kick-start their idea.

Watch a brief video on the competition below:

‘Everywhere in the world publishers, whether in news, music or books, struggle with the internet,’ says Wiet de Bruijn, chairman of the Dutch publishers’ association GAU. ‘With the Renew the Book project we say we want to stimulate change and we are not afraid to admit that the best ideas might come from outside the publishing industry.’

The way we consume content is highly influenced by mobile technology. The growing mobile market supports digital media by providing inventive deliverables that entice readers. But what’s next? In order for publishing to be able to develop effectively in a digital world, it is necessary to invent and adopt new practices.

Paired with the “Global Startup Machine”, Rockstart, Renew the Book strives to find the next revolutionary idea in publishing. Applications are currently being accepted until October 12.



The Forgotten Niche: Adjunct Commuter Weekly

by Ginnefine Jalloh

As distance education becomes more of the norm and commuter students increase in popularity, remaining connected to the on-campus experience is challenging. Some universities offer a number of programs to keep these students in the loop, but what about adjunct professors?

Slate Education columnist, Rebecca Schuman, interviews Dushko Petrovich about his niche publication Adjunct Commuter Weekly. Petrovich commutes from Brooklyn, New York to teach at Yale, RISD (Rhode Island School of Design), and Boston University. From a Kickstarter campaign, Petrovich was able to print a full-color run of the inaugural 20-page issue on newsprint. He has since created a WordPress based publication, ACW, that functions as a web magazine featuring contributing authors.

The website is also a multimedia affair, soon to feature podcasts about adjunct issues (recorded from Petrovich’s “office”; i.e., his car), and an ingeniously useful ride-sharing app.

Petrovich wanted to provide adjunct professors with content that directly correlated with their lifestyles. On the site you will find various topics from news, syllabi samples, essays, poetry, advice, photography, and more. The site even features a shop where the debut issue of Adjunct Commuter Weekly is available for purchase.

I thought this was an interesting read from another perspective. The article mentions many topics we have discussed and his web magazine is very similar to what we are doing here with our class newsletter.

Feature image courtesy of Dushko Petrovich